Content marketer and writer Brandyn Campbell joins Deanna and Kelly to discuss why content marketing is essential for everyone in our digital age and provide strategies to make it manageable, fun, and meaningful for even the busiest mompreneur. If you’re struggling to keep up with your social media platforms, blog, podcast, or are not even sure where to start to building your online presence, this episode is for you.
This show is bursting with tips to guide you through the process of creating content to connect with your audience. We work through the whys of content marketing and drill down to help you find the hows of integrating this essential business service into your busy routine.
What we discuss - don’t miss it!
“Content marketing is how you engage, which is how you build your audience and get them to trust you.”
“[Content marketing] is the dating period. This is when your audience is getting to know you.”
“When you pick a platform, give yourself time to learn it and leverage it.”
“Momentum is not built by posting and watching.”
“Recycling is not just for plastics. Reuse and repurpose that content!”
“Think about what your capacity is. That’s the most critical factor in being consistent.”
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